Made in Old Town

DISTRICT STRATEGY | DEVELOPMENT MANAGEMENT | INSTITUTIONAL DESIGN

Client: Made in Old Town / Old Town Perpetual Purpose Trust

Location: Old Town, Portland, Oregon

Year: 2023 - 2025

Partners: HILOS, Equity Development Lab

Overview

The footwear and apparel industry is in a phase of enormous transformation, as supply chains fall apart, tariffs swing unpredictably, and consumer patterns shift rapidly. Brands need to innovate, incorporating advanced manufacturing for its speed and flexibility. At the same time, Old Town’s historic brick buildings were emptying out. These are two faces of the same problem: an industry that needs co-location to innovate, and a neighborhood full of underutilized buildings that could house it. MiOT set out to connect them at a world-class innovation campus for footwear and apparel that simultaneously anchors the revitalization of one of Portland’s oldest neighborhoods.

Made in Old Town is a central place for brands, suppliers, and manufacturers to gather, share sample-making capabilities, and build a local production footprint. The first phase brings three adaptively reused buildings and approximately 120,000 square feet online, including an end-to-end sample-making facility with cutting-edge advanced manufacturing equipment and a seven-story supplier ecosystem tower. The longer-term vision is to grow into a full mixed-use campus with housing, retail, and community amenities. The campus is owned by a Perpetual Purpose Trust, an innovative structure that ensures all profits are reinvested in the neighborhood in perpetuity.

What We Did

Field States led the formative phase of the project, including real estate strategy, architectural and brand design management, and the conceptual and legal groundwork for the campus from inception through mid-2025. A key contribution was originating the Perpetual Purpose Trust governance concept. We recognized that a development of this civic significance needed an ownership structure that would keep public investment accountable and community value locked in permanently. We established the legal structure, brand, and architectural design, then handed the project off to the implementation team for construction and operations.

What We Made

Real estate development strategy and proforma, architectural and brand design direction, and the governance architecture for the Old Town Perpetual Purpose Trust.

Impact

The formative work secured $2M in funding from the Oregon State Legislature and a $7M loan commitment from Prosper Portland for the $15M first phase, and attracted early tenants and industry leaders to the campus before Field States transitioned the project to the MiOT implementation team.