Reimagining the future of the American downtown

Production Potential

Exhibition Design | Visual Narrative | Exhibition Book

CLIENT

The 19th International Architecture Exhibition — La Biennale di Venezia Architettura 2025, curated by Carlo Ratti

LOCATION

Venice Italy

YEAR

2025

Overview

America's downtowns hold two underutilized assets that belong together: empty buildings and craft heritage. Advanced manufacturing technologies are creating a new economic base for cities—but most urban strategy hasn't caught up. Production Potential set out to close that gap.

Our Work

A dynamic installation presented at the 19th International Architecture Exhibition — La Biennale di Venezia Architettura 2025, curated by Carlo Ratti under the theme Intelligens. Natural. Artificial. Collective. — created in collaboration with Versostudio. The installation made the case that adaptive reuse and advanced manufacturing are not separate agendas. They are the same opportunity, seen from different angles.

Impact

Production Potential is the research foundation for a forthcoming book with MIT Press — and the ideas it advanced are the same ones Field States brings to every client engagement.


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